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Protecting Your World, One Policy At A Time

Serving Mississippi, Tennessee & Arkansas

We’re an independent insurance agency based in Olive Branch, MS and Dave Ramsey's Endorsed Local Provider.
Our team helps people get the best coverage by shopping top carriers for their homes, cars, and businesses- with personalized support from real people. 
Serving local clients since 2004.

Click Here for a Free Quote Or Call 662-268-5043

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Customized Protection Plans

Auto and Car Insurance policy with keys and calculator

Comprehensive Auto Insurance

Protect your vehicle with coverage options tailored to meet your unique needs and budget.

Real Estate Insurance Policy Manual for Home and Property Protection

Reliable Home Insurance Plans

Safeguard your home and personal property with our extensive and customizable insurance solutions.

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Business Insurance Solutions

Secure your business with tailored policies designed to cover potential risks and liabilities.

Why Choose Us?

✔️ We shop a variety of top carriers for you
🏠 Local, licensed, and experienced agents
👥 Real people, not a 1-800 number
📞 24/7 Emergency Service
⭐️5 Star Reviews

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Paul Johnson

Owner/President

Sidney

Customer Service Rep

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Donna

Commercial Sales/ CSR

Reviews

Great service. Highly recommended this insurance company

P M

4 months ago

I’ve been using 1st Alliance for about 20 years now. They always help me manage my policies and find the best deals. I highly recommend.

Erica Carpenter

4 months ago

Very responsive, easy to work with, thorough, and knowledgeable.

Jen Marshall

5 months ago

Sherry Terrell

5 months ago

Paul was super helpful and courteous. He was diligent about getting me the best rates possible on my homeowner's insurance after a recent significant increase with my previous provider. He was able to get me really close to the rate I was hoping for...and, unexpectedly, he was also able to save me more $$$ on my auto insurance by bundling everything. Lastly, big kudos to him for taking my call late evening on a Friday...I'm usually running out of work on Fridays, but our call ran after 5 and he was as patient as anyone could be. Great experience! Made me feel like I had someone working in my best interest.

Sheneidra Weatherspoon

5 months ago

Paul is GREAT! He got my homeowners lowered that continued to go up every year since COVID. I appreciate him taking time to discuss all my options.

K D HEATH

5 months ago

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Connect with Our Agents Today

Contact 1st Alliance Insurance Agency in Olive Branch, MS for expert insurance solutions.